Cravatex Ltd. is a holding company, which engages in the provision of real estate activities, and retail sale of sporting equipment in specialized stores. The company is headquartered in Mumbai, Maharashtra.  The firm is a global platform for retail, brand licensing, distribution, and sourcing company with a presence across the Indian Subcontinent, United Kingdom, Europe, North Africa, and the Middle East. The Company, through its subsidiaries, BB (UK) London (BBUK), Cravatex Brands Ltd Mumbai (CBL), and BB Europe Gmbh, is engaged in the business of branded sports goods, wellness, and fitness equipment with servicing. The Company’s segments include Sports and Wellness. The Sports segment is engaged in the trading of footwear, apparels, and accessories business. The Wellness segment is engaged in gym equipment and accessories activities. BBUK provides end-to-end design, development, and sourcing services for all FILA development within the Company and to other global licensees. BB UK also operates an exclusive sub-license given by JD Sports PLC for the Fila brand in the United Kingdom and the license for the Middle East and North Africa.

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