DRCT Stock Analysis
DR
Uncovered
Direct Digital Holdings Inc is uncovered by Eyestock quantitative analysis.
Rating
To assess the quality of a company's business, we have collected all financial data from the statements and presented them in the form of a single number - the company's rating. Rating value of 100 is the threshold for determining a viable investment.
Low score
Direct Digital Holdings, Inc. is a holding company. The Company provides end-to-end, full-service programmatic advertising platform primarily focused on providing advertising technology, data-driven campaign and other solutions to underserved and less resourceful markets on both the buy- and sell-side of the digital advertising sector. The Company through its subsidiary, Colossus Media operates its sell-side programmatic platform operating under the trademarked banner of Colossus SSP; and Huddled Masses is the platform for the buy-side of its business. The Company serves industries, such as travel, healthcare, education, financial services, consumer products, and others. The Company's platform enables small- and mid-sized clients to purchase programmatic technology to engage their potential customers more directly, on a one-on-one basis, in any local market, with specificity to media device.