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Dekuple SA engages in public relations and marketing services. The company is headquartered in Chantilly, Hauts-De-France. The firm designs, markets and implements customer relations loyalty and management services on its own behalf or on behalf of its partners. ADLPartner SA devises open-ended subscriptions (OES), which is a formula that helps recruiting subscribers using a direct-debit system; fixed-term subscriptions (FTS), which relates to the recruitment of subscribers for a fixed-term, usually one year, and books-items-audio-video (BIAV). The firm's principal clients are: banks, such as BNP Paribas; distribution companies, such as Printemps; service providers, including Amercan Express, and companies engaged in distant selling, such as La Redoute. The company operates in Germany, Spain and Brazil. The company has several wholly owned subsidiaries, including SCI de la Rue de Chartres and ADLPartner Hispania, among others. In September 2014, the Company launched its subsidiary ADLP Digital.